Struggling and budding writers.

No progress on the literary front for me this week, simply because I’m being persuaded that my current WIP is not a good idea. I have seen figures (statistics) that support the premise that ‘series’ novels outsell ‘cross-genre’ novels by something like 80% to 20%. Having now published two thrillers with Marcus Blake as the main character, it makes sense for me to go for a third book with Marcus leading the way. But this puts me into the literary straight-jacket I’ve mentioned before, knowing I have to follow that line to improve my potential readership. I need a good plot for Marcus, and at the moment I’m more likely to win the lottery than I am to find a good plot. I’ll just keep my fingers crossed that something turns up.

We were at a family wedding last night. My niece, Sarah, was marrying her partner, Simon who she has lived with for about ten years. They have a daughter called Jasmine and a son, Hugh. Jasmine was very keen to meet me because she was amazed to discover some time ago that there was an author in the family. And not just that, but her Uncle Matthew had been mentioned in the credits to one of the books. She even took the book into school for a “Show and Tell”. Jasmine has already written a story: a five page story. She also played the Wedding March on the keyboard for her mum and dad as they walked up the aisle. Certainly a very talented little girl. We had to meet.

Jasmine told me she would like to write another story, so I asked her to come up with a 20 page book this time, and I will see if I can get it published for her. I would use CreateSpace if it’s possible, or maybe Lulu, but I would love to able to do this for her. I’ve no idea if I can produce a book that small, or even if CS will accept my account with Jasmine as the author. Time will tell though. It was lovely talking to Jasmine: she seemed so shy, and perhaps a little intimidated by my ‘reputation’.

On the subject of being the author for a title: I had to persuade CS that my re-sized paperback, Roselli’s Gold, was really my book. I sent the required proof to them and have since received the new book. Right size too.

Tomorrow we are off on a five day break. I’ve hired a motor-home and we’ll drive to Dorset and Devon. It’s a ‘try-out’ for us. I’ve never driven a motor-home before, so it looks like it could be fun. We’re not hiring a Winnebago, just a 2 berth Chausson. We’re taking the dog with us.

I have downloaded a book on Facebook advertising after seeking advice on one of the forums I use. In response to the question about audience relevance, I was told that anything below 9 is a waste of time. The book I downloaded is called ‘HELP, my Facebook ads suck!’ by Michael Cooper. At a cost of under £4, it isn’t money wasted. And when you consider my relevance on UK is 4, and on USA it’s 7, then I need help. The author of the book has an impressive CV, and the author who suggested the book has never dropped below a relevance of 9 since he bought the book. So here goes, maybe I’ll crack this FB advertising lark and see some improvement in my ROI. And maybe I’ll unearth a decent plot for Marcus Blake. Wish me luck.

Royalty and royalties

One event this week pricked my memory, taking me back to my early teenage years. It was the arrival of Prince George at his new school, St. Thomas’s, in Battersea. Watching the news item on TV, I noticed an arch behind Prince William (George’s father), and thought I recognised it. Then there was a shot of the school front, and I knew it had to be my old school, Sir Walter St. John’s, known as “Sinjuns”. I Googled it and, sure enough, there it was. It’s a Grade 2 listed building now. I left that school when I was fourteen, in my third year, because we moved down to Portsmouth. I took Pat up to the school once. This was before the M25, London orbital motorway was built. We always travelled through London when driving to see family or returning to base. I detoured up to Battersea High Street and stopped outside the school. The name had been changed, much to my disappointment. It was named after some councillor: almost certainly a political decision by a socialist council; after all, the founder, Sir Walter St. John, was a wealthy man. He set up the school in 1700 for the village of Battersea and the surrounding area. I’ve now joined the Sinjuns Facebook group.

On the book front, I came up against a hurdle with CreateSpace I haven’t encountered before: changing one of my titles from a 9x6 size to 8x5.25. The book had to be unpublished (deleted), and the new size listed as a new book. This was explained by CS. After doing the necessary, and approving the proof, I received an email from the “Content Valuation Team” saying I had to prove I had the rights to do this. The title has been available as a Kindle and paperback for a few years now, so it seems a bit odd that I had to go through this rigmarole when it was CS who explained what I needed to do in order to change the book size.

I’ve started dabbling in some research for my latest WIP. The working title is Conor Lenihan Revival because I am bringing the character back from the dead. No, it’s isn’t fantasy, but using editorial licence I have been able to start the novel with Conor almost breathing his last breath. I’m researching Cyberwarfare. It’s something of an eye-opener, being made aware of exactly what’s going on out there. I used cyber warfare in the prequel novel The Eagle’s Covenant, so it makes sense to dabble a bit more. The trouble though with research is that it tends to take you away from the reason for it all, and you end up reading stuff you can never use. It will be a while yet before I can say I’ve enough material to make the bare bones of a good thriller.

My Facebook advertising campaign is dragging its heels a bit. I’m performing better with the American audience than I am with UK. The ‘relevance’ factor for USA is 7/10, while UK is a lowly 4/10. I’m spending more than I’m earning, but I’m gritting my teeth and holding on. However I will be having a look at the UK audience and seeing if I can improve the relevance somehow. Could take a while. Hopefully I’ll get there before I run out of money. Wish me luck!

Forging ahead, come rain, come shine

As we roll on towards autumn, I look back over last week and see the highlight was the amount of money Chindi authors raised for Cancer_UK: a magnificent £482 ($624). The Arundel Festival certainly proved a winner for us because we managed to beat last year’s target of daily sales and the money raised for the Cancer charity. A lot of credit has to go to Carol Thomas who worked jolly hard, supported by her husband, Mason, to bring this to fruition. Carol is a self-published author who writes clever stories. You can see a short trailer of one of Carol’s books, Crazy Over You here:

https://www.youtube.com/watch?v=qfA-RjTDI94

A number of us took a turn on the stall, which meant we all endured the heat (and the rain), and managed to sell some books. The next big event for us, unless we squeeze one in before Christmas, will be the UK Southern Book show at Worthing on the South Coast. This will be in March, so more of that next year.

I have posted two Facebook adverts for my thriller, A Dangerous Game. I put the promotion price back up to £2.99, and targeted audiences in North America for one ad, and UK for the other. I’m switching the ads off and on according to the time of day, hopefully trying to avoid nights when most of my targets will be sleeping. So far I have just managed to sell enough books each day to cover the daily cost of the campaign. I know I will have to keep an eye on the ROI, but equally important at the moment is learning how to “tweak” my adverts for maximum benefit.

I have also teamed up with four other authors to promote a box set of cross-genre novels. It’s a bold attempt at drilling into the hard earth and uncovering readers who prefer to read across the different genres. It’s risky, because not everyone wants to buy a set of books that probably contain three of which they would never read. Contracts have been signed, and brain-storming has begun on the how, why and what of the campaign. Launch date is probably going to be around the end of October. Price will be at something like £0.99 for a short period, and then will go up to around £3.99. One of the things we’ve been asked to do is get ARC readers for the box set, and pick up some reviews. So if any of you who are reading this blog would like to have a stab at being one of the ARC readers, contact me at www.michaelparkerbooks.com/.

I had another go at my current WIP. I keep getting pulled away, sometimes because I find other jobs to do, but more so by the absence of any real plot structure. I could fill it with a load of nonsense and call it a thriller, but I wouldn’t be true to myself if I gave in to that little demon. I was tempted to kill one of my characters off, simply because the way in which I had composed the paragraph demanded that it ended dramatically, and this person’s death was the only way. The trouble with that, and it would have been fairly dramatic, is that I need this character later in the story.

Our Chindi group have an on-line meeting on Monday evening. I hope it doesn’t take too long; England are playing Slovakia, and it’s on TV. Hope I don’t miss it (the game, I mean) Wish me luck!